"Laura Odenwald recently conducted a Five Year Strategic plan for us, and I am writing to enthusiastically endorse her and her work in the area of strategic planning.

Firstly, I am very impressed with Laura as a person and the values she has. When we approached Laura about hiring her for the project, she insisted on doing it on a pro bono basis because the Beckwith Theatre is a community, not-for-profit theatre. Laura is very intelligent and conceptual, but she also has a sense of what is pragmatically important in a business, which is essential in developing a plan that will be implementable and effective in the real world. She is flexible and adaptable and a pleasure to work with.

I worked for twenty years for Kraft Foods in Marketing and for fifteen years with a strategic marketing consultancy, and am very impressed with Laura’s experience and expertise. Community theatres are complex entities from a strategy planning viewpoint, with a number of cross-currents that do not always converge. There are a myriad of issues to consider and address, such as artistic choices, audience/demographic considerations, financial/building concerns, and environmental trends. Laura was extremely effective in focusing and guiding us through the complexity, helping us in the process to clarify and understand who we are; importantly, who we want to become; and framing for us how to get there.

There is an enormous difference in the vision we now have and the steps we can take to realize that vision thanks to Laura. She brings intelligence, experience and insight to her work and I would recommend her without reservation."

"Laura Odenwald is responsible for putting together a professional and cohesive plan for my write-in campaign for City Clerk. I owe my win in large part to her strategic planning and her very adept communication skills."

"Laura was amazing to work with.  She kept the project on track and on time and produced a quality product. Everything she said she was going to do was delivered as proposed and on the schedule promised. I highly recommend her."

"After relocating my business, I needed help growing my visibility in the New Orleans market. I had worked with Laura in the past, and knew she was the best person to handle my PR and marketing needs. She redesigned my website and implemented an SEO strategy to reach prospective clients in the area. My website is now found on the first page of Google search results (in one of the top 5 spots) for my primary search term: New Orleans Executive Coach. This has resulted in more qualified leads for my business. Laura has also helped me craft my brand messaging and article submissions for publication. She has a wide breadth of knowledge and expertise in communications. Laura is also my daughter, but as an Executive Coach, I know the traits of a successful professional; Laura is truly talented and I would highly recommend her regardless of our family ties."

"Laura was great to work with – she was an excellent listener and was very interested in helping me reach my goals. She guided me through the process and took great care to explain how I could make things function for my users. I would absolutely recommend Laura's services. She was professional yet personable. She was uniquely gifted at making what could be a tedious task, enjoyable."

"Meeting with Laura was a fantastic experience. I called Laura to take a look at my website and how I used Social Media to look for new clients. When we met face-to-face, she was already prepared with some suggestions. While she listened to my further input during our session, it was clear she understood the vision I had and direction in which I wished to go toward growing my business. Her follow-up recommendations made that even clearer. I would recommend her to anyone who has even the slightest question about how to use Social Media to expand their business."

"I had no hesitations about working with Laura once I met her. I enjoyed how easy it was to collaborate and the timelines of her work. We've really enjoyed working with Laura so far and would recommend her."

"Laura listened to my concerns and seemed to have a very good understanding of what I was asking for and how to pull it off. I also appreciated that she worked with me within my budget and didn't try to upsell or overcharge, like everyone else has. I also appreciated the regular updates. She has excellent communication skills. I would recommend Laura and her services because she makes it easy, affordable, and pleasant. It seems like she just won't stop until her customer is satisfied. That is rare."

"I would certainly recommend Laura. She was easy to work with and answered all my questions."

"I’ve had the pleasure of working with Laura for some time now, and I can say with full honesty and 100 percent certainty that she is one of the most detail oriented, thorough professionals I know. She makes it a priority to not only fulfill each duty and task before her, but exceed it. Laura consistently stays up to date on ever-changing marketing and media trends, offering her clients the most efficient (and most prudent) paths to success. She is focused, yet patient and will answer any question from a knowledgeable perspective. Should you have any marketing concerns or needs, this is your woman."